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gimmicky 

'Gimmicky' is used to describe something that attracts the attention from mainstream media, but when explored in-depth it turns out to be rather underwhelming and overhyped.
An item or product is said to be 'gimmicky' if it lacks innovation or any outstanding traits.
Todd: "Hey man, have you seen the new game that came out recently?"

Jesse: "What game..? Oh, *that* game. Meh, it looks kinda gimmicky."
gimmicky by JonnyJigsaw July 25, 2016

gimmick poster

A member of a forum or news group who takes on some personality in the form of something familiar or comical.

A gimmick poster typically will not reveal personal details about their selves or opinions unless it matches the persona they have created or are borrowing from.

Note: Most Gimmick Posters are multis. typically they are well known regular members of the forum or newsgroup.
You know that HomerSimpson is actually JohnDoe123 dont you? yeah, he's just another multi. JohnDoe123 is always makeing up new Gimmick Posters.
gimmick poster by Sykko December 29, 2008
A method of gaining customers or attracting attention by accentuating a certain trait/quality.
Many Southern car dealerships use honesty as a gimmick, insisting that they are "not one of those big-city dealerships".
Gimmick by Diggity Monkeez January 28, 2005
noun
a trick or device intended to attract attention, publicity, or business.
synonyms: publicity stunt, contrivance, scheme, stratagem, ploy; informal shtick
The local bike shops held night rides a reliable gimmick to attract new business.
Gimmick by wookiepanub December 4, 2018

Gimmicksphere 

A buzzword to denote a product or service that, although showing much promise for paradigm shift-creating greatness, languishes in the ether as a result of failing to prove its worth beyond gimmicky uses & implementations.
However, despite years of serious development and now wider adoption by content providers and consumers alike, it has yet to emerge from the gimmicksphere.
Gimmicksphere by @carrozo November 23, 2009

gimmick band

You all are in denial. Everyone knows who these bands are.
Gimmick Bands that have made lots of money fooling very stupid people:

Slipknot, Insane Clown Posse, Gorillaz...
More from Urban Dictionary

Oblication 

A vacation, feeling more like an obligation, that involves visiting or staying with family.
So Joe where are you taking the kids for spring break vacation? We are going on an oblication to Boca to visit my mother-in-law.
Oblication by kimmerr May 5, 2011
Word of the Day on October 25, 2026

Surf Dracula Syndrome 

A phenomenon in film/television series, most notably streaming series, where the main premise is drawn out to such a point that it takes an entire season or more to get the parts of the series the audience is actually interested in seeing.

For example, if a series is titled "Surf Dracula," a majority of viewers would tune in expecting to see Dracula surfing by the first or second episode. However, the entire first season would instead be tedious padding and backstory before finally ending with Dracula surfing in the last five minutes of the season finale.
I watched "Smallville" on Netflix the other day. Dude, it was ten seasons of filler before he finally flew! Major Surf Dracula Syndrome!
Word of the Day on October 24, 2026

Northstarring

Finding your way back to the truth by fixing on one verified fact and working out from there, the way you navigate by the North Star when everything around you is spinning.
Rumours were flying everywhere, so she went northstarring — one checked fact at a time.
Northstarring by Light Bearer October 22, 2026
Word of the Day on October 23, 2026

Plate of Brown 

A plate of brown consists of foods that have little to no nutritional value, and are typically deep fried. A true plate of brown will also be accompanied by a dark soda.
Wanna go to meal hall & grab a plate of brown?
Plate of Brown by Cheddar Craigson September 18, 2020
Word of the Day on October 22, 2026

Larpenomics

When finance content creators rent out fancy cars and flex cash to seem richer than they really are in order to promote and sell their “get rich quick” courses.
Andrew Tate has mastered the field of larpenomics
Larpenomics by Rbois09 October 21, 2026
Word of the Day on October 21, 2026

Palmela Handerson 

Your hand that you masturbate with.
Girlfriend: What are you going to do for the next week while I'm on holiday?

Boyfriend: Have a visit from Palmela Handerson of course!
Word of the Day on October 20, 2026
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