Middle aged men in Lycra a term coined by leading market research firm Mintel.
Michael Oliver, who wrote the report, said: "Thirty or 40 years ago, people would ride a bike for economic reasons, but our research suggests that nowadays a bicycle is more a lifestyle addition, a way of demonstrating how affluent you are."
The research shows that growth in bike sales is being propelled by 35- to 45-year-old men with families, who instead of going off and buying a sports car as they approach middle age now go for high-end bike instead.
Michael Oliver, who wrote the report, said: "Thirty or 40 years ago, people would ride a bike for economic reasons, but our research suggests that nowadays a bicycle is more a lifestyle addition, a way of demonstrating how affluent you are."
The research shows that growth in bike sales is being propelled by 35- to 45-year-old men with families, who instead of going off and buying a sports car as they approach middle age now go for high-end bike instead.
Spring will usually bring Mamils out of hibernation in search of fresh Lycra and carbon fiber - their staple diet.
Lycra is like Spandex in USA
Lycra is like Spandex in USA
by CoolJules October 4, 2010
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Commonly used among hockey players. It means "For the" for short. Like ferda boys and for the boys. Also used to describe someone as a good friend or something that sounds cool.
by Ya I'd say so How bout it. January 18, 2017
by definitelynottheghostofmichael January 2, 2024
People unable to think for themselves. Followers. Lemmings. Those with no cognitive ablilities of their own.
by Naegling October 3, 2003
A low-budget (but not necessarily bad) movie made after a blockbuster using a similar plot and often exploiting on its publicity campaign.
guy #1: Man, I thought I was going to watch Transformers but it was Transmorphers!
guy #2: Yeah! That's a mockbuster!
guy #2: Yeah! That's a mockbuster!
by Galactic Torero September 1, 2009
An exclamation that, when uttered in conjunction with taking an object, immediately transfers ownership from the original owner to the person using the word regardless of previous property rights.
Though I cherished my automobile, I had to purchase a new one when my second cousin came up from behind me and politely exclaimed, "Yoink" while taking my car keys.
by Anonymous October 9, 2002
by Boomer March 29, 2002