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n. A nickname used on Google+.
n. A vanity url providing quick access to your Google+ profile.

In the beginning of Google+, your profile URL consisted of a long, ugly string of numbers. A site called made it possible for other people to find you easily using a short nickname. Instead of being just another 21-digit Google+ number, you now have an identity.
My zipl is "matt." (You can therefore find me on Google+ as, simply, "matt.")
by basheesh August 11, 2011
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