A pun off of
the words “brand” and “pandering”. When a brand with a
social media account pretends to be a
real person in an attempt to pander to a certain fandom in the hopes that they support said brand by, for example, buying their products.
random food brand: “omg we love
harry styles so much we stan!”
an obsessed stan: “im gonna buy (insert brand name food product here) now just cause they pretend to like
harry styles!”
a
regular person: “silence, brand. stop brandering.”