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(British, esp. Leicester) An exclamation with a multitude of uses. Often used in conjuction with expletives.
"Ooya! Look at that!"
"Ooya Bastard! That fucking hurt!"
"Ooya Pooya! What a stink!"
"Ooya bleeder! She's a right minger!"
by Spunky McPunk August 14, 2004
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