genshittification

when a game that releases and attempts to be "the genshin impact killer" is a shit game, such as Wuthering Waves

Navia: Oh my god this game is so buggy GSGSIKJHGSDG
Furina: Ignoring the fact you just said a keysmash out loud, what's the game?
Navia: Wuthering Waves
Furina: Oh yeah, prime genshittification right there.

by fishgaming August 5, 2024

enshittification

noun. Rendering something that was previously okay or even positive into a steaming pile of shit. verb: to enshittify. past participle: enshittified

Jimmy Carter's decline serves to underline the enshittification of US politics since Reagan.

by MPgh February 20, 2023

Enshittification

The process that a company undergoes once it has either become a Monopoly (i.e Google, Microsoft, etc) but still wants to continuously impress/attract investors, so they go as far as to nickle & dime, scrub for any relevant data for potential buyers, and then create inconvenience within the service itself and sell the solution to said inconvenience. just to get as much money from their consumers to make their actual "customers" (the investors) happy.

"Google must've been real busy enshittifying their services as of late. That was 2 back to back unskippable YouTube ads. Time to get an adblocker"
"PlayStation Plus has jumped prices like 5 times this console generation! What the hell they smoking? Enshittification pack?"

by turd-ninja May 28, 2024

Enshittification

The pattern in which online products and services decline in quality over time. Initial high-quality products or services exist to attract users, these products are eventually degraded to serve business customers better, and ultimately reduced to solely to line shareholders pockets with no intent to

for the users' best interest.

Mod Pips took a game design masterclass on enshittification. First. he would gradually raise the price of membership and get users to combine their characters to one account. Then he would charge an ad version at the cheaper, original price and also force users to pay more for each additional account they own.

Timmy: "Wow, Mod Pips sure knows how to implement enshittification in game design!"
Ricky: "Yeah, I heard he did such a great job strangling the last game, that they promoted him all the way to CEO!"

by PosteyPete2277 January 18, 2025

Enshittification

The pattern in which online products and services decline in quality over time. Initial high-quality products or services exist to attract users, these products are eventually degraded to serve business customers better, and ultimately reduced to solely to line shareholders pockets with no intent to

for the users' best interest.

Mod Pips took a game design masterclass on enshittification. First. he would gradually raise the price of membership and get users to combine their characters to one account. Then he would charge an ad version at the cheaper, original price and also force users to pay more for each additional account they own.

Timmy: "Wow, Mod Pips sure knows how to implement enshittification in game design!"
Ricky: "Yeah, I heard he did such a great job strangling the last game, that they promoted him all the way to CEO!"

by PosteyPete2277 January 18, 2025

enshittification

A word first coined by author and journalist Cory Doctorow that describes the process by which thriving online platforms decay as they prioritize profits over user experience.

Ever since that popular social media site started flooding users with ads and reducing features, it’s clearly gone through enshittification.

by Emotional Cruiser September 20, 2025

Wage Enshittification

A specific form of wage deterioration where compensation not only fails to keep pace with costs but actively degrades in quality, reliability, and purchasing power over time. Drawing on the broader concept of enshittification (the tendency of platforms and systems to become progressively worse for users once they're locked in), Wage Enshittification describes how employers gradually erode compensation while workers remain trapped by lack of alternatives. Benefits are cut, hours are reduced, base pay is frozen while inflation rises, overtime is eliminated, bonuses become impossible targets—each change small enough to not trigger resistance, cumulative enough to produce steady immiseration. The wage doesn't just stay low; it actively rots.

Wage Enshittification Example: "When she started, the job paid enough to live. Five years later, with 'cost-saving adjustments,' benefit cuts, and inflation, she made less in real terms than at the beginning—not stagnation, but Wage Enshittification, the active decay of compensation."

by Dumu The Void March 12, 2026