Cultification
The practice of labeling any group, organization, or movement that one disagrees with as a “cult,” often based on superficial similarities (charismatic leader, devoted followers, unconventional beliefs). Cultification is common in anti‑cult communities, online debates about politics, religion, and alternative therapies, and in polemical attacks. It ignores the clinical definition of a cult (e.g., using undue influence, isolating members, financial exploitation) and applies the term broadly to stigmatize dissent. Critics argue that cultification is a form of rhetorical weapon: it silences discussion by associating the target with brainwashing, irrationality, and danger. It also trivializes real cult victims.
Cultification Example: “He cultified the local meditation center because the teacher asked for donations and students spoke reverently. He never checked for financial abuse or isolation. The label was a substitute for investigation.”
Cultification by Dumu The Void June 6, 2026
