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Collective noun referring to the useless banner ads that decorate free web sites. The sites receive income by selling ad spaces to various smutty companies such as ambulence-chasing law firms, knock-off boutiques, etc. at the expense of web surfers' sanity.

The term "lava-ware" was coined because dodging these banners is comparable to walking across a room only stepping on objects that are not the floor because the floor is lava.

The danger of lava-ware is generally restricted to touch screen media such as tablets and smart phones where such banners can be difficult to avoid touching.

Lava-ware evolved from the pop-up technology that once plagued non-touch interfaces; those that persist today have adapted with very small and unreachable "x" buttons that serve to close thd window.
Hipster 1: "Bromandude, did you check the weather for tonight yet? If it's gonna rain I'm totes gonna rock the fedora, otherwise I'm hitting the town with my understated tipped quaff."

Hipster 2: "Sorry dudemanbro, I was scrolling through my gps radar from the local news page and super dissed my manicure on some lava-ware for snuggies."
lava-ware by Dairy-Maid November 19, 2013

demarcus ware 

one of if not they greatest nfl defensive players all time...already in his early career
demarcus ware makes another big play by sacking mcnabb

dome in the Ware Library 

at the University of Pennsylvania, when one receives fellatio in the Ware Library, a library in the Memorial Tower in the Quad. It is a popular hookup spot for naive freshmen and grenades. (See: grenade )
friend: Dude, I just got dome in the Ware Library.
me: She was a grenade. -_-

Wario Ware 

A highly addictive video game which allows players to waste their lives away three seconds at a time.
Crazy Fool - Man Wario Ware Sucks.

Wario - *Farts on Crazy Fool*

Me - I'ma gonna win!
Wario Ware by The Jamus May 24, 2004
A shitty place were people do drugs and get high 247 don’t move there u will regret it🤢‼️🤮
Ware ma is shitty

Commie-ware 

Slang word used to describe open source or free web and graphics software. Developed by the people for the people.
Let's download some commie-ware for our new business and not pay Microsoft or Adobe for having too many shareholders.
Commie-ware by Tim Sharville March 14, 2008