by Level 3 Wild Charizard Appears December 21, 2009
Get the SYBHU mug.Pronounced "sib-too-yah" it is the response when offered something of no value as an 'incentive'. An acronym standing for "Shove Your Brian Toy Up Your Arse", it came about as the result of a series of adverts on British television by different companies offering toys to people who would take out home or car insurance with them. These so-called incentives featured meerkats, a bulldog and finally after a series of particularly annoying adverts a toy robot called Brian. The company behind the adverts offered a free 'Brian Toy' to anyone who took out car insurance , home insurance with their organisation.
It demonstrates the contempt that marketing executives feel for the buying public if they imagine that this ridiculous ‘incentive’ is going to get everyone falling over themselves to do business with their company. Needless to say the 'Brian toy' was not the success that the company supposed, with the reaction of most people being "shove your Brian toy up your arse" which quickly became abbreviated to SYBTUYA. Very quickly, its use expanded to be the preferred response to anything worthless offered as an inducement or incentive.
It demonstrates the contempt that marketing executives feel for the buying public if they imagine that this ridiculous ‘incentive’ is going to get everyone falling over themselves to do business with their company. Needless to say the 'Brian toy' was not the success that the company supposed, with the reaction of most people being "shove your Brian toy up your arse" which quickly became abbreviated to SYBTUYA. Very quickly, its use expanded to be the preferred response to anything worthless offered as an inducement or incentive.
"You know Dave's leaving at the end of the month, well the boss offered him a change of title. No extra money, same job but a new very grand sounding title."
"What did Dave say?"
"SYBTUYA"
"What did Dave say?"
"SYBTUYA"
by AKACroatalin April 19, 2015
Get the SYBTUYA mug.*mom gets home from work and walks into kitchen*
Me: hey mom
Mom: boi you better go clean yo room and do these dishes
Me: sybu
Mom: no u
Me: hey mom
Mom: boi you better go clean yo room and do these dishes
Me: sybu
Mom: no u
by crazyboi6969 February 6, 2019
Get the Sybu mug.That which passes for Human Resources, the corporate repository for people too feckless, indolent and dull-witted to survive by eating out of dumpsters. Circumventing the certain risk to production, process or profit these fools represent, Subhuman Resources serves the double purpose of barring such incompetents from mucking up the works by turning them loose to harry the employees who actually do contribute to company success.
Famously sexless, humorless and brainless, this office also serves to repel rodents if, ironically, by employing them.
Famously sexless, humorless and brainless, this office also serves to repel rodents if, ironically, by employing them.
by lexicali slim September 8, 2010
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use for that annoying nigga that is always bothering you ! don't use violence use SYBAU ! but don't use this in a bad situation like when your in trouble and your mom's yelling at you and you whisper under your breath "shut you bitch ass up..." there is a 101% chance you will get slapped . (Warning) Keep Out of hands of children !
Olivia: Ohhh im olivia and i have a weird head and cool bf...
Eugene: Shut Your bitch ass up (SYBAU) !
Olivia: tww non-sense !
Eugene: Shut Your bitch ass up (SYBAU) !
Olivia: tww non-sense !
by KiDWest May 26, 2010
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