Ahver 

Variant of umver, or vice-versa. Said when discovering someone doing something surprising, or something that might get them in trouble.

In Rapid City it was umver. In Bismarck it was ahver. Almost never written. Might be spelled aver, as in, I aver? Both always spondaic, accent on both syllables: AH! VER! Sometimes said by children in chorus.

You took the book? Ahver! You'd better give it back!

Ahver by Bob Wyoming July 14, 2025

Advert Irritation

Advert irritation is a symptom of Counterproductive Advertising and is what happens when an advertisement is incorrectly targeted or when an advert is seen too frequently. There are two possible reasons why this happens:

1 The advertiser believes that screening the advert at every opportunity will increase sales; research by In Skin Media and RAPP Media shows that it just annoys people and makes them less likely to buy.
2 The belief that an advert made for the United States’ will be successful in the United Kingdom. The reasoning being that because UK customers understand the language in which the advert is made, they’ll identify with the product and everything else will fall into place. The advert may be well presented, but the customers are irritated by it either because the concept is alien or the presenter is unfamiliar.
The worst possible scenario is incorrect targeting and too frequent exposure. This happened with an advert for Lenor fabric softener screened in the UK during 2015. Originally made for the US market, it featured a minor American actress, Amy Sidaris, who was unknown in the UK; Sidaris’ manner was very much “in your face” which didn’t go down well with the more reserved UK customer base. A typical reaction of people watching was “who does this blonde bimbo with the big bristols and the weird accent think she is telling me how to do my washing?” This irritated reaction to the advert means that the customer is less likely to buy the product.

An incorrectly targeted advert, or one shown too frequently, results in advert irritation and lost sales.

Advert Irritation by AKACroatalin June 27, 2015

Advertising Blue Chip 

Korean Media has labelled Kim Taehyung as the “blue chip in the advertising industry” because of his insane selling power. BTS V well known for his “ethereal visuals” has become a favorite in the advertising world. BTS V boasts a variety of charms with his appearance and is an advertising genius. His ethereal visuals and pleasant personality instantly sell out even the most expensive products.

Advertising Blue Chip Genius BTS V possess a movie-like visual which sells out products instantly.

Advertising Blue Chip by kpop happening May 12, 2021

Advertising Blue Chip 

Korean Media has labeled Kim Taehyung as the “blue chip in the advertising industry” because of his insane selling power. Well known for his “ethereal visuals” and a variety of charms, Kim Taehyung (AKA BTS V) has become a favorite of brands due to his advertising genius. His ethereal visuals, natural modeling & acting ability and pleasant personality instantly sell out even the most expensive products.

Advertising Blue Chip Genius BTS V possesses a movie-like visual which sells out products instantly.

Advertising Blue Chip by kpop happening May 12, 2021

Advertising Blue Chip 

KIM TAEHYUNG aka BTS V

Korean Media has labelled Kim Taehyung aka BTS V as the “blue chip in the advertising industry” because of his insane selling power. BTS V well known for his “ethereal visuals” has become a favorite in the advertising world. BTS V boasts a variety of charms with his appearance and is an advertising genius. His ethereal visuals and pleasant personality instantly sell out even the most expensive products.

Advertising Blue Chip Genius BTS V possess a movie-like visual which sells out products instantly.

Advertising Blue Chip by kpop crunch May 20, 2021

adverse 

adj
/adˈvərs,ˈadˌvərs/
preventing success or development; harmful; unfavorable.

"taxes are having an adverse effect on production"

adverse by proffesonial dictionary writer January 10, 2017

Adversus solem ne loquitor

It comes from latin and means "Don't speak against the sun" (don't waste your time arguing the obvious)

"-I'm sure! The Earth has two moons!
-You know that's impossible! Adversus solem ne loquitor.

Adversus solem ne loquitor by nundu November 12, 2009