Boycotting or otherwise protesting against a store that operates unethically or that is not consumer-friendly.
When we found out that Jack's Department Store paid its male employees 25% more than its female employees, we retailiated by putting up posters outside for Sid's Department Store.
by Cabot Wonder October 15, 2009
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to retaliate to someone having something new by buying something to show that yours is newer and better.
John was bragging with his new car, so Mark had to RETAILIATE by buying himself an even better car
by yaaseenBarnes April 3, 2012
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(noun)
1) Retailiation represents a kind of retail or consumer competition amongst or between retail establishments (brand, store, company).

Retailiation is a very specific 'brand' of retaliation: economic retribution exacted by one retail establishment (brand, store, company) against another.

2) When a shopper, purchaser, consumer is displeased with a retail establishment, for whatever reason, the person exercises retailiation by refraining from shopping at a particular retail store or company, or by spreading to one's personal networks information about the displeasurable experience.

A boycott of a retail establishment (brand, store, company) is a kind of retailiation.

Note: This word, retailiation, is often a typographical error when the intended word is "retaliation."
1) When the mom and pop hardware store dropped its prices on snowblowers, Wal Mart's retailiation was swift and devastating as the Big Box store chose to sell snowblowers at a price that represented a significant loss, in order to put the small business out of business.

1) To the delight of drivers, the two gas stations on the same corner engage in perpetual retailiation by continually undercutting the other's prices.

2) Because some people disagreed with the position of a talk show host, they exercised retailiation (i.e. they retailiated) against the show's sponsoring advertisers, until the sponsors rescinded their support.
by Neologian-PJG November 28, 2011
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When you get too drunk embarrass her and your girlfriend decides that you both should go shopping early the next morning. You're hungover, she's spending your money, you have to join her, and all you can do is watch.
You had a good time on Friday night but you can expect some level of retailiation; like 9am on Saturday at Ikea.
by gabrielneu November 25, 2013
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