Person 1: Hey Jane, can I check my Facebook on your iPhone?
Person 2: Um, actually my name's Julie, but, sure...
Person 3 (to person 1): Do you actually hang out with that girl?
Person 1: No, she's just my iFriend.
Someone's internet identity that is defined by their online friends, followers, and such. By obtaining many influential contacts, people's online identity can be very different than their real world one.
While working as a janitor at a gym, skinny Benji often felt humiliated by the muscle-bound meatheads and never thought to flirt with the sexy ladies in person, but due to his selective and sought after friends and followers online, due to his ifriendity he was seen as a ladies' man with a great career.