"A lactivist is a lactation activist: someone who considers him/herself an advocate for breastfeeding, whether or not s/he's nursed. Lactivism comes in many forms: choosing to breastfeed, choosing to breastfeed for an extended
period of time, choosing to breastfeed in public, choosing to smile at a breastfeeding
woman, encouraging other women to breastfeed, educating the public on the benefits of breastfeeding, lobbying for pro-breastfeeding legislation,
etc. Maybe you're already a lactivist, and didn't know it."
from A Call to Arms and Breasts by
Stacey Greenberg