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Saya Hiyama 

A Japanese weather reporter, known for a video where she instantly switches her attitude from casual to very serious when warning about an earthquake. Some people simp for her due to her friendly and genuine attitude on camera.
Saya Hiyama is a weather reporter. Enough said.
Related Words
Hhiya hiya Hiyah haiya Haiyaa hiyab hiyam haiyah Haiyan Hiyan
Haiya is the opposite of fuiyoh and is the MSG of words. It is used when expressing extreme disappointment, frustration, etc. The word went from only being popular in middle-aged English speaking Asian groups to being appreciated by a wide range of people because of recent viral videos on Youtube by Uncle Roger, a persona created by an Malaysian British comedian, Nigel Ng.

"Everybody should use the word haiya to expand your vocabulary, no matter if you're asian, white, black, or green." -- Uncle Roger, 2020
"Haiya green again today, so sad."
Haiya by DonXnoD September 23, 2020
Uncle Roger's catchprase.
In Mandarin it is "āi yā" which means "Oh No!"
But Uncle Roger is Hokkien Chinese.

So In Hokkien Chinese, "hāi" means fucked up. "ah" is when something is done.
So the phrase "Haiyaa" means you did something fucked up.

It's not racist for non-Asian folks to say Haiyaa.
"Haiyaa is the MSG of words, it contain all the flavor..." "Your bus comes late, Haiyaa." "Your baby born with three arm, Haiyaa."
Haiyaa by agustin-harrison-69420 October 1, 2021
Haiyaaa, no MSG in this egg fy rice
Haiya by MrNobodyImportant November 29, 2020
As what uncle roger said you use Haiya when you disappointment. Everybody should use Haiya. You sad you angry you disappointed. All emotions are in this word. The MSG of words
Haiya! Jamie Oliver added chilli jam to his egg fried rice
Haiya by EggfriedriceFan September 24, 2020
"Haiyaa! This rice is too wet." said Uncle Roger
Haiyaa by saltyasian888 September 30, 2020