To destroy something through incompetence while also being oblivious that you are doing so, usually gradually over time.
An unfortunately common issue that arises in many companies and games which often leads to their eventual demise or subjects them to self-mockery, reflecting a departure from their former glory.
"The once-beloved gaming studio, known for its innovative titles and passionate community, eventually rosewatered into obscurity after succumbing to forced and unintuitive crossover branding. In an attempt to chase short-term profits, the company's decisions, marked by incompetence and a lack of understanding of their core audience, led to a gradual decline, self-mockery, and an ultimate departure from the quality that once defined their games."
See "Blizzard."
See "Ghostcrawler."
See "Magic the Gathering."
A Shackteau is a humble, weather-beaten, structurally questionable shelter located in a spectacular or highly coveted place—Wales, Jackson Hole, Sun Valley, Crested Butte, coastal Maine, the Alps—where the building itself may be worth almost nothing, but the dirt, view, access, and mythology make it absurdly valuable.
In use:
Shackteâu - We thought it was an abandoned shed until the realtor called it a rare alpine Shackteâu with unobstructed views and listed it for $2million.