brandchise

Urban Dictionary Submission: Brandchise
Brandchise (noun)
/bran-chīz/

Definition:
A personal brand so powerful it operates like a franchise — branching into multiple industries, platforms, and income streams, all under one unified identity. From fashion lines to book launches, podcasts to nonprofits, a brandchise is built by someone who turns their entire existence into a scalable, marketable empire.
“She’s not just an influencer — she’s running a whole damn brandchise with a skincare line, coaching program, podcast, and a damn wine label.”

“I’m not building a business, I’m building a brandchise. One personality, a hundred paychecks.”
by glowlocaust August 01, 2025
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