Optitryzation is the process of trying to improve the volume or quality of traffic to a web site or a web page (such as a blog) from search engines via "natural" or un-paid ("organic" or "algorithmic") search results as opposed to other forms of
search engine marketing (SEM) which may deal with paid inclusion. the
difference between optitryzation and
optimization is the latter misses the mark entirely by virtue of doing it the wrong way.