wowzone (noun)
1. A word used to describe an object or being (esp. person) that is extremely popular for unknown reasons.
2. A word used to describe the aura created by such an object or being.
Origins: In September 2005 (
according to Alexia, a division of Amazon.com
responsible for monitoring internet traffic) a website known as the "wowzone" ranked, inexplicably, as the 496th most popular site (out of 8,168,684,336 web pages). This led to a small group of individuals using the word as a
description for things which had become popular for no overt reason.