Sarcastically used to refer to steroids. A reference to a fitness influencer named Liver King, who claimed to have achieved his physique 100% naturally by eating raw liver and following an ancestral lifestyle, when in reality he was taking over $10,000 of steroids per month.
CarnivoreDude37: "PUT THAT OATMEAL DOWN, YOU FUCKING PUSSIES!! YOU WEAKLINGS WILL NEVER BE AS STRONG AS ME, UNLESS YOU EAT ONLY BULL'S BALLS AND TAKE MY OFFICIALCARNIVORE DUDE SUPPLEMENTS, NOW ONLY $199.99!!"
Bob: "Sounds like a scam! No matter how often you lift, no one can get *that* big, unless they're also following the 9 ancestral tenets."