When your dealer bestows upon you, out of the goodness of his heart, a free
bag of better/more expensive product that makes what you usually get from him now seem like a
bag of crappy-ass shit. Of course he would deny trying to Up-Sell, but is hoping to turn your usual $100 order into a $200 order, having shown you what you are missing. He might also step up the game by making sure your $100
bag now goes down in quality each
time you buy, just enough to be noticed by you but not seem obviously intentional by him.