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drinking the kool-aid 

1. (non-pejoratively, uncommon use) To fervently subscribe into a cause or belief with passion and energy.

2. (pejoratively, common use) To heavily buy into a cause or belief that is utterly doomed to failure and disgrace with complete disregard to all reasoning, evidence, and intuitions that clearly indicate such a result. Referring to an inability or unwillingness of someone to be persuaded out of believing obvious nonsense -- even when confronted with the facts -- often times out of a sense of loyalty to a group identity even if there is no reason to do so. Generally implies the complicity of an individual or a group of people in their own deception irregardless of whether or not they realize it.
1. (non-pejoratively, uncommon use) Sharice is committed to protecting the environment, and if she has to drink the kool-aid to do so, then so be it.

2. (pejoratively, common use) Karen is so crazy that she's investing money in Sears and for some bizarre "reason" thinks that they will be "restored to their former glory." She's sure into drinking the kool-aid.

Kool-Aid House

The place where everyone wants to have fun and hang out, the cool house.
A: Where should we go tonight?
B: Let's go over to the Smith's
A: Yeah, that's a real Kool-Aid House, their parents are cool!

A: Let's go to the Kool-Aid House!
B: Where?
A: The Smith's house, their parents are cool

Colorado Kool-Aid 

A) Well, it's a can of Coors, brewed from a mountain stream. It'll set your insides on fire and make your kidneys scream. Sure is fine.
B) A song by Johnny Paycheck, one of the original outlaws of the 1970's, featured on his 1977 album "Take This Job and Shove It."
"Hey barmaid, bring us all a tall glass of that Colorado Kool-Aid."

kool aid man

A crazy giant beverage who breaks through walls in order to save humans from the minor inconvenience of thirst. Has the inability to use normal methods of entry, such as the door or gate. Has caused over 900 trillion dollars worth of property damage in his lifetime.
"oh yeah"(distant)
me: wtf was that? did you hear that?
CRASH!! "OH YEAH"
me: dude! my fucking roof!!
kool aid man by OH YEAH September 21, 2003

Jim Jones Kool Aid 

Any poisonous, liquid concoction one drinks, in order to commit suicide. Taken from the infamous "Jonestown massacre" mass suicide, when cult leader Jim Jones killed his flock with poisoned punch.
"Drain cleaner and Jack Daniels? That's a Jim Jones Kool Aid, if I EVER heard one!"
Jim Jones Kool Aid by D. Gould March 1, 2006

sipping the kool-aid 

Going along with a stupid idea simply because fellow peers are rather than one thinking for his or herself. The term originates from when Jim Jones of Guyana lured a thousand people of his satanic cult into drinking cyanide-poisoned Flavor-Aid in 1978.
Dumbass: You wanna go play chicken?
Wise person: Why would I wanna go do something so dangerously stupid?
Dumbass: Because it's fun and all the cool people are doing it.
Wise person: All the 'cool' people are idiots! Quit sipping the Kool-Aid before you get yourself killed.
Dumbass: Hmmmm.....No thanks! My social status depends on it. I'm out! Later loser!