FUQUETTE
fu·quette
(idiom) (noun) (verb)
FUQUETTE is about taking that leap of faith, facing your fears, and following your dream. It’s getting out of the
house. It’s getting out of your head. It’s jumping in the car and going on a spontaneous road
trip; doing something new and adventurous. It’s doing what you've always dreamed of doing and
never looking back.
a way of life that’s all about following your passion, doing big things, pushing past resistance, and
never settling. It’s doing that scary exciting thing your gut has been telling you to do.
lifestyle · attitude
used to declare your independence, resistance, or zero-fucks (but all the fucks) stance on a matter.
“He was tired of sitting around, waiting for that *never-going-to-happen* "magical moment when everything aligns perfectly and he's "finally ready", so he finally said, “FUQUETTE, I’m starting my own
business.”
---
FUQUETTE
fu·quette
how you pronounce it when your mom asks, “What’s that word on your t-shirt?”
“Just tell her, “It’s
fancy, mom. It's pronounced "foo-quey” (OR "foo-
ket" OR "few-
kit” OR "foo-ket-tay”)
(It's really pronounced however you'd like to pronounce it.)
---
FUQUETTE
fu·quette
A
French-inspired lifestyle brand designed for
go-getters, risk-takers, and adventure-seekers. A lifestyle brand designed for the bold.
"So, I'
ve been talking about doing this thing for a while now, but it just hasn't felt like the
right time. FUQUETTE, what am I waiting for? Life is short. Let's
go."
"Volleyball tournament even though I've never played before in my life? FUQUETTE, I guess you've gotta start somewhere. I'm in."
"The past doesn't exist, the future doesn't exist. All that exists is now? FUQUETTE, I'm present
af."