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The rare capacity to not only see the value of both sides of the story, but actively consider and then co-opt them into any subsequent marketing endeavour in an appropriate mix.

Coined (or at least defined) by Mark Ritson in his Marketing Week piece "Bothism is the cure for marketers' fascination with pointless conflict".
For fuck sake, stop saying 'either' and 'or'. Sustainable long-term growth requires bothism.
Bothism by tres_phil December 2, 2020
Related Words
A person or object that is acting stiff or robotic.
Yesterday, Jen looked so bottish! It was almost as if she washed her clothes in starch!
Bottish by N3RDfighter January 12, 2009
Very bot like - used to describe online activities that would resemble a bot.
That Instagram account looks very botish, with it's constant stream of likes.
botish by whodefinedthis October 2, 2013

bothshit 

The space between and occupied by bullshit and batshit.
Rudy Giuliani speaks fluent bothshit.
bothshit by Pauldee W November 20, 2020

botfishy1 

he liek tu plai drums

he liek tu eat

he liek tu cumit hotlava

buttfishee1
Hey, see that guy over there?

Yea, he's such a botfishy1.
botfishy1 by bigmike199999 May 21, 2022
enamored, infatuated, captivated, enchanted, bewitched, enraptured
I'm botish for you
Botish by That_dude1804 March 16, 2023