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Purity Spiral

A social ratchet effect within a community. A process of moral outbidding, unchecked, which corrodes the group from within, rewarding those who put themselves at the extremes, and punishing nuance relentlessly.

Not to be confused with 'virtue signalling', 'woke culture', or 'online mobs'.

A purity spiral can contain all of these things, but it is defined by the fact that it takes place in a defined community or society, where being purer-than-thou is always being rewarded, and holding a divergent, 'less pure' opinion is normally punished, a dynamic which leads to an inevitable escalation as only the most extreme can 'win'.

Could be anything, from Mao's Red Guard, to Neo-Nazis, to The Crucible, to Instagram knitting.
After Louise denounced Nike as bourgeois, the village fell into a purity spiral where first Nikes, then all sneakers, then all shoes, and later, socks, were burnt on a pyre by the villagers.

Foot amputations followed in the Spring.
Purity Spiral by pizzleswizzle January 30, 2020
Related Words

puriteen 

A (almost always) young person on the internet who thinks that the internet has to conform to being entirely sfw, and puts all of their time and energy into attempting to police art and media for any remote depiction of sexuality they personally disagree with. They are often seen screaming in comments sections and making personal attacks against nsfw artists over a drawing, when their anger would be better directed towards real people who genuinely advocate for harmful behavior.
Keep in mind, immature adults can also have the mentality of a child and fit this definition.
Puriteen: "OMG THIS DRAWING IS SO PROBLEMATIC DELETE YOUR ACCOUNT RIGHT NOW. EVERYONE ATTACK THIS PERSON!"
Rational adult: "My account says it's 18+. You're not even supposed to be here, you weird puriteen."
puriteen by gulk October 28, 2023
Word of the Day on June 29, 2025

Lilly Pulitzer Anal Beads 

Anal Beads designed for anal pleasure but in the bright patterns of Lilly Pulitzer.
Kim used her Lilly Pulitzer anal beads because they matched her new dress.
A word used to descibe the nether regions of a person. A unisex, word, it can be used for both males and females on account of its vagueness. Although it does not refer exclusively to one's genetalia, it is often used euphemistically to describe that area.
Nadia's pumit looks lovely in those trousers.

John spilled wine all over his pumit.

Ryan laughed so hard that he pissed his pumit.
pumit by JeHoot January 3, 2008
The Instagram username of a meme account that can’t spell the word ‘puberty’.
“Hey did you see that post by pubity the other day?”
Pubity by Anonymous5465113075 December 24, 2018

rice purity test 

the rice purity test is a purity test from rice university (no shit) that gives you a purity score with 0 being least pure and 100 being most pure
"ah, no shit that jenny is a 32 on the rice purity test!"
More from Urban Dictionary

Plate of Brown 

A plate of brown consists of foods that have little to no nutritional value, and are typically deep fried. A true plate of brown will also be accompanied by a dark soda.
Wanna go to meal hall & grab a plate of brown?
Plate of Brown by Cheddar Craigson September 18, 2020
Word of the Day on October 22, 2026

Larpenomics

When finance content creators rent out fancy cars and flex cash to seem richer than they really are in order to promote and sell their “get rich quick” courses.
Andrew Tate has mastered the field of larpenomics
Larpenomics by Rbois09 October 21, 2026
Word of the Day on October 21, 2026

Palmela Handerson 

Your hand that you masturbate with.
Girlfriend: What are you going to do for the next week while I'm on holiday?

Boyfriend: Have a visit from Palmela Handerson of course!
Word of the Day on October 20, 2026
x:"Girl your fit chewed today!"
Chewed by iod1o March 30, 2022
Word of the Day on October 19, 2026

Blue Movie 

A pornographic film.

The use of the word "blue" to refer to sexually explicit content was first recorded in Scotland in 1824. "Blue" meant "lewd" because prostitutes dressed in blue gowns.
I found your stash of blue movies under your bed.
Blue Movie by Shayde79 January 20, 2011
Word of the Day on October 18, 2026

fache-couture 

French slang, which translated, means "bull's fashion" but basically equates to "hyper trendy" or overly trendy. Used when a person wishes to express distaste at the latest fashion trend/fad, because it seems that everyone has a certain item of clothing or is wearing it. This term is most frequently heard in Paris but is slowly spreading to other parts of France.
1. That Burberry scarf is so fache-couture.
2. That purple American Apparel hoodie is so fache-couture.
fache-couture by bkgmh46x0x March 18, 2008
Word of the Day on October 17, 2026
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