Cathy says that although buzzwords can be clever and useful, many buzzwords are annoying, so she made up the word upwording to make fun of goofy business buzzwords like uptraining, upskilling, and onboarding.
Someone who is addicted to obtaining money and building wealth. A money addict and fanatic. Breadheads often work more than one full-time job, and some even participate in illicit activities to "obtain the bread".