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Subvertising refers to the practice of making spoofs or parodies of corporate and political advertisements in order to make a statement. This can take the form of a new image, or an alteration to an existing image. A subvertisement can also be referred to as meme hack and can be a part of social hacking or culture jamming.

According to AdBusters, a Canadian magazine and a leading proponent of counter-culture and subvertising, "A well produced 'subvert' mimics the look and feel of the targeted ad, promoting the classic 'double-take' as viewers suddenly realize they have been duped. Subverts create cognitive dissonance. It cuts through the hype and glitz of our mediated reality and, momentarily, reveals a deeper truth within."
Man, I'd love to make a subvertisement of that smug as fuck new McFlurry ad.
subvertisement by J pee December 11, 2006
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scabvertisement 

Website ads featuring nasty skin conditions. The ads are usually — but not always — on medical information sites like WebMD. This is not in any way to cast in a bad light the people who have the conditions, because anyone is susceptible to viral, fungal, and bacterial infections, as well as cancer. But most people, including those with the condition, would agree that it's kind of hard to look at.
How do I turn off this horrible scabvertisement?
scabvertisement by Ae5Ea8 May 14, 2015

sadvertisement 

An ad that you see that makes you sad and take pity so you buy stuff.
"Mum, look! That goldfish only has one eye! Can we adopt it? Pleeeeeaaaase?"
"No, darling, it's just a sadvertisement. Don't buy into it."
sadvertisement by shortperßon November 28, 2019
More from Urban Dictionary
Millennial optimism may be gone, but Gen Z whimsy (WhimZ) is in.
WhimZ by WhimZ! November 5, 2026
Word of the Day on November 13, 2026

Frothability 

The measure of an emotional and over zealous consumer in an upwardly charging market, also known as a bull market. It's characterized by rising asset prices, increased investor confidence, and favorable growth in the markets, bro.
The frothability was evident as over-zealous consumers eagerly engaged in bidding wars, driving property prices to unsustainable levels reminiscent of previous speculative bubbles.
Frothability by cptn.kagaroo1 January 26, 2024
Word of the Day on November 12, 2026

Soul digger

A man who dates women with the sole purpose of exploiting their time, energy, and labor while he sucks the joy and happiness from their lives.
"That guy's a soul digger. He'll expect you to work full time, but you'll be doing all the cooking, cleaning, laundry, shopping, and childcare while he plays video games or watches TV."
Soul digger by anonymous November 11, 2026
Word of the Day on November 11, 2026

pod person 

A person pretending to be something they aren't, or an impostor. This is inferred because of the old alien movies where alien pods appear on earth and the "pod people" dispose of the humans and slowly reproduce the bodies, pretending to be humans.
The pod person was pretending to be my father, but I knew that he was an alien when he acted differently than my father ever would have.
pod person by Christopher M. May 9, 2005
Word of the Day on November 10, 2026
A dead drop is a location used to secretly pass items between two people, without requiring them to meet.

Spies have been known to use dead drops, using various techniques to hide the items and to signal that the drop has been made. Drug dealers use this as well.

A common place is to duct tape the item to the underside of a toilet cover in a public restroom.

A signal is sometimes used as well to indicate there is something to pickup, like a pile of stones in a certain formation. After checking the drop the signal is removed.
"The dead drop is the restroom toilet at the Gulf station at the corner of Commercial Ave. and Georges Rd."
dead drop by rubberroom July 23, 2008
Word of the Day on November 9, 2026

No Surprises Wedding

A "No Surprises Wedding," or NSW, is a wedding invitation designation that tells attendees that there can be no unplanned announcements, engagements, events or speeches at the wedding - all actions must be pre-approved by the couple. Anyone who performs an unapproved "surprise" will be asked to leave the wedding early.

This designation comes from Reddit, where so many stories of bad wedding behavior indicated a need to communicate expectations for the wedding behavior of attendees.
You are cordially invited to the nuptials of Brian and Tom on October 31 at noon.

Please note that this wedding is child-free (under 10) and a No Surprises Wedding (NSW). Reach out to wedding planner Sami Smith to request approvals or exceptions; please note that exceptions will be rare. Limited child care for under-10s will be available. All approvals will be noted and included in planning. Unapproved, or surprise exceptions, will result in guests being asked to leave.
Word of the Day on November 8, 2026
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