Raising awareness 

"Raise Awareness" is a buzzword meaning "Doing something that I think solves the problem to look good, but in reality doesn't actually solve the problem"

You can "Raise Awareness" by liking pictures of poverty and people with diseases, commenting on them with generic "its so sad" phrases, or by posting on a companies facebook wall telling them that they need to change one of their products to 'raise awareness' about an issue. All of which don't solve the problem or raise money for it, such as going on a charity run or volunteering to help.

"Have you heard about this guy Kony? We need to raise awareness so he can be stopped!"

"But how will raising awareness stop him? We should actually spend our time helping the less fortunate, instead of just promoting this war lord"

"Yeah, but liking pictures and posting on peoples walls is much much easier than anything that requires effort"

Raising awareness by Drake-sic October 16, 2012

raising awareness 

What you do when you want to look like you're helping without actually having to help.

After Madonna started raising awareness about Malawi, people cared a lot more about Malawi and all of Malawi's problems went away.

raising awareness by radishes December 21, 2010

Raising Awareness 

A term used by media-savvy organizations who are all about taking meaningless action that is guaranteed to get their face plastered all over the news, but doesn't do one damned thing to actually fix the problem.

"Men brave the streets in STILETTOS to help in raising awareness of domestic violence."

Raising Awareness by TomFawls September 27, 2013

Raising awareness 

Doing absolutely nothing

John:Hey Brad! Are you jacking it to hentai?
Brad:No I'm raising awareness
John:Same thing

Raising awareness by SlingDat April 17, 2021

Raising Awareness 

The scientifically proven, completely-not-a-waste-of-time, simple act of fixing every problem and disease in the World with cute Twitter hashtags ^_^
(Srsly, why didn't we think of this sooner?)

Jennifer: 'Hey, I'm raising awareness and end bullying by tweeting the hashtag: #endbullyingnow'
Sarah: 'Thanks, you are really helping our cause!'

Raising Awareness by SovietBoi October 3, 2021

raising awareness 

Crying on the internet about something you know nothing about but looks sad to you, thinking you will change something, while doing absolutely fucking nothing.

Alex: Oh i see you are wanking. Good job of raising awareness.
John: Oh thanks, bro. I love doing absolutely fucking nothing.

raising awareness by joemama16829 August 19, 2022

Raising Awareness 

A buzz word young people mainly Generation Z love to use to make it look like they are changing the world. They will often make a video about some 1st world problem to "raise awareness" and post it on social media. It may involve a "social experiment" to get people's reaction to something. The topic sometimes involves a word with "ism" at the end. It often involves creating a fake scenario, holding up a sign, asking people questions about something to get their reaction or posting a situation that should be kept private with the justification that they are raising awareness. Certain topics tend to become trendy and there will be a wave of videos of others posting the same scenario. Some people end up getting in trouble and say they were just raising awareness as they hold an ice pack on their swollen face.

She walked through Harlem at night in a lingerie raising awareness about cat calling!

Raising Awareness by bassman212 September 18, 2023