A phrase coined by You Tube star Shane Dawson after making a "Twilight" parody video where his Edward Cullen character is fed by the Bella character (Brittani Louise Taylor) from a cup of her period blood.
Shane Dawson (Edward): Bella, I want your blood but I don't want to kill you to get it."
Brittani Louise Taylor (Bella): "Wait, I'm on my period. I can't believe I never thought of this before."
*Uses glass to collect period blood for Edward*
This glass of blood is the "periodcup".
"I love Edward Cullen so much, I'm going to start using a periodcup".
The grindset is a contemporary ideology of self-exploitation disguised as strength, deeply tied to the aesthetics of the “sigma male” and to new digital forms of patriarchy. It promotes the idea that human worth depends on productivity, economic success, absolute emotional control, and the ability to work endlessly, turning vulnerability, rest, community, and tenderness into signs of weakness. Beneath its rhetoric of discipline and power often lies a profound inability to relate healthily to pain, fragility, and human interdependence.
“That’s the grindset, brother. While weak men sleep and complain, sigma males stay disciplined, work in silence, suppress emotions, and build power while everyone else wastes time chasing comfort.”