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Verb - Performing an activity at or relating to an event with additional effort that is desirable, and may be either tangible or intangible, in order to uniquely accommodate the needs and desires of others (typically the patrons, financiers, and/or organizers of that event.)

Noun - An eventography company and internet domain (.com) based in Los Angeles with a logo depicting the letters "xx" in the word "exxtravent", because it is formed by overlapping and fusing the letters M and A, the first letters of each founder's first name.
We exxtravent photography and videography services for your event by honing in on the specific technical parameters for your individual event, and your unique stylistic desires (e.g. portraits, candids, details, photojournalistic, commercial, fashion, etc.).

We exxtravent photography and videography services by performing them at your event with the intensity, focus, and energy derived from our passion for capturing images where people come together; and derived from the inspiration that you give to us by extending the privilege to perform our services at your event.
by WordSorcerer June 20, 2010
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