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Not to be confused with (#) "Hash Tag", the (+) Mash Tag was created by Oklahoma native Paige Stiner to be used in the place of Twitter's "Hash Tag" on Facebook in 2011. It can be used when you are specifically talking about one topic and you want to make it known, it can also be used to add comedy or emphasis to a comment made. While a Hash Tag makes things searchable on Twitter, the Mash Tag has no real function. It is said to be a trend started to convince Facebook users to stop using Hash Tags where they did not originate.
That was quite a win for Oklahoma!

+OKC

+ThunderUp

(+)-is the "Mash Tag"
Mash Tag by Modern Webster June 27, 2012
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n. A social networking status update, Tweet, or post that contains an unnecessarily large number of tags or tagged names often unrelated to the context of the post.
lol, did you see that guy's uploaded photo? he tagged the whole school! that is an epic Mashtag right there
Mashtag by Catfishdogg April 1, 2011
A group of Hashtags together that can all be labelled under one 'Mashtag.'
From 'Ha$htag Tw££t', the tweet-for-prizes prelude to Coronation Street that starts in September 2019 as a reward for mobile users who sign up to a new network consisting of a merger between two large networks, where Hunger Games Capital dressed celebrities float in space reading tweets from their iLenses...........

'Hashtag Sea, Hashtag 40 deg C, Hashtag Sand Between My Feet, Mashtag Summer Heatwave of 2K23!
Mashtag by mids99 October 12, 2016