unprecedented — a word that used to mean a person, event, timing or situation — P.E.T.S. — that had never happened before.
Now in the 21st century in the post-Trump Presidential Era it means: P.E.T.S. that happen everyday.
In literature this is called “the reversal theme”.
Here are a few contemporary examples:
“
bad” means “
good”.
Example:
Man, that’s a
bad car.
“Nasty” means “amazing”
Example:
Man, that
bad was nasty!
“Unprecedented” means “daily” or “regularly”
Example: Donald Trump telling lies is unprecedented.
This is one way languages undergo transformation; and, there are many examples of this in American English.