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pulled a jk rowling 

1. An feeble attempt made by story or character writers to renew interest in a dying media franchise by giving a character an uninteresting or useless trait which adds little no depth to their character, and usually used as a measure to conceal their impending failure or as an effort to bring diversity to a whitewash cast of characters.

Ironically, even though sales were peak for the series during this time, in 2007, Harry Potter writer J.K. Rowling revealed the sexuality of book character Dumbledore as being gay with an ass-pull wizard, receiving some backlash readers and fans alike arguing that she gave no real depth to his character up until the storyboarding of "Fantastic Beasts: The Crimes of Grindlewalde"

2. Taking definition 1 and following through with it because you managed to gain or already had enough traction to actually continue your franchise and write a full filling and deep story for such a character.
Example 1.
Guy 1: Bro, did you hear that news about Soldier from Overwatch being gay?
Guy 2: Yeah man, they pulled a fucking JK Rowling because they couldn't save their toxic community and gaming league, or nerf their fucking characters.
Guy 1: I stopped playing after they added that retarded hamster anyway.

Example 2.
Guy 1: Did you watch the last episode of Adventure Time?
Guy 2: Nah, I heard they pulled a JK Rowling by making Princess Bubblegum and Marceline lesbians.
Guy 1: They actually made a decent storyboard with their romance and the aftermath overall in the New seasons.
Guy 2: Alright, might give it a watch.

Pulled a J. K. Rowling 

You create your magnum opus early on in your potential career, however your utterly unable to ever create anything new that even comes close to the height your magnum opus has set the bar, so you settle down for a while and sit atop the pile of money that your magnum opus has made you for a few years until the percieved utter failure to live up to yourself causes your lonely ass to get bitter. So bitter in fact that you decide it's a great idea to take those feelings to social media and turn them loose on someone or something. You climb up on a soapbox you have no personal stake in climbing on top of nor any right to be on. You take this to a level in which your figurative or literal P.R. manager has a figurative heart attack and or quits and then you dig yourself into a hole so deep that the people who helped you bring your magnum opus to life in one way or another are no longer comfortable associating themselves or their work with you any longer. Not denying your part in it of course but no longer associating with you nonetheless. In the end you've succeeded in tarnishing your P.R., your livelihood, and what's left of your potential career for something you have no personal stake in, no real gain from, no real knowledge of, and no reason or right to tarnish your P.R. livelihood or your potential career over.
Wow Notch really pulled a J. K. Rowling didn't he?

bang a you-ee 

of Massachusetts orig. "to make a u-turn"
hey, we missed the bar, bang a you-ee
Word of the Day on July 19, 2026
The word 'flag' as pronounced by people with thick Belfast accents. The term is a perfect encapsulation of the disproportionate and overblown reaction to the removal of the Union Jack (as in 'de fleg') from above City Hall in Belfast. Where previously it had flown for 365 days per year, it is now flown on 17 designated days of the year - in line with many other British cities.

The event caused a portion of the Protestant community ('fleggers') to make international pricks of themselves as they proceeded to wreck the fucking place, claiming it was another erosion of a 'British' identity they perceive to have been under attack since the horrifying spectre of equality reared its head in Northern Ireland.

The word 'fleg' - and indeed 'fleggers' - fittingly describes a section of humanity unconcerned with knowledge, reality or the vagaries of the English language. Like America's tea-baggers they are ruled by instinct, fear and paranoia with a side dish of rampant bigotry and startling ignorance of the world around them.
"Wat de fuck like! The taigs got de fleg took down! Let's wreck de fuckin place! No surrender!"

"De fleg has been took down! Before ye know it there'll be a united Ireland! Attack Short Strand! God Save The Queen!"
Fleg by OnionFleg August 9, 2013
Word of the Day on July 18, 2026
To take something small, that doesn't quite qualify as a theft. Probably from the Danish "skæv" or the Dutch "scheef", both of which are pronounced similarly, meaning "askew, or not quite right'. To change an item's ownership without permission, but only something small and of little worth.
"I skeefed an apple off the neighbor's tree." "I skeefed some chips outta your bag when you looked away." "Don't skeef my chair when I go to the bathroom."
Skeef by kachinaflonk July 16, 2026
Word of the Day on July 17, 2026

Hair spider

A tight, tangled knot of loose hair and lint that forms inside clothing during the clothes dryer cycle. It typically hides inside garments, causing an annoying lump or a phantom tickling sensation against the skin until it is found or falls out onto the floor during folding.
I was folding my clothes and a huge hair spider fell out onto my hand
Hair spider by Kmorsels July 15, 2026
Word of the Day on July 16, 2026