The process of
deconstructing practices, techniques and standards of the past and replacing them with modern methodology
particularly concerning cost efficiency, increase in profit margins often with the result of declining
customer service.
Elderly man - "We used to be served tea and biscuits when we travelled by rail in our own compartments."
Young man - "That's so
old fashioned, the railways have gone through a period of modernisation under the government recently. They've got rid of the expensive
complimentary tea and biscuits and shove us into cattle trucks now. That's much more modern.'