a person who, in the course of seeming like a regular person, spams the shit out of you with social networking marketing shit, making you regret the day that you ever signed onto the internet, as you don't give a shit about whatever cause they're espousing.
"become a fan of xyz to reach 10,000 fans so i can show my boss that i am doing work instead of making my friends do it for me!" "omg i've been hotleaded."
12 step recovery jargon referring to someone new who talks about how great life is, now that they'resober. Usually meaning that the person is out of touch with reality.
The new guy seems pretty happy for a dude who has no job, no money and no family. He must be on a pink cloud.