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The Narrative 

A conspiracy theory stating that liberal & left-wing media outlets such as CNN cherrypick news stories in order to promote ideas of demonisation against “privileged” groups, such as mass shootings carried out by white perpetrators, and likewise embargo stories that contradict this point of view, such as rampant black-on-black violence.
“What? White Farmers are being murdered in South Africa? Why isn’t anybody reporting this!?”

“Because it doesn’t fit The Narrative.”
The Narrative by Carnefice October 8, 2019
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The Narrative 

If you control the narrative you control the world, maaan 🚬😤
Hym "WRONG! Wrong idiot. You can't JUST control the narrative. You would need to control the narrative AND all propositional counter-narratives. And then you would need a unifying principle. Like some kind of mutual sadomasochistic ethic to tie the whole thing together. Like a binary religious system where one part believes that being the one who makes the rules isn't arbitrary and that they alone deserve it as a sort of birthright and the other would have to believe that suffering is sacrosanct and that endless toil performed unthinkingly is virtuous and that trying to get away with not working hard is sinful. That's how you control the world. Then you can just say words that don't mean anything all day while doing whatever you want in private because you're a god and the law of non-contradiction is something you can exempt yourself from. No one will be able to question you (without paying you) because the system will be predicated on ETHOS. Which means you can always reserve the right to arbitrarily discredit anyone you want and then no one will have have to listen to their LOGOS.... Parish the thought... Good thing that will never happen...."
The Narrative by Hym Iam July 24, 2022

The Narrative Effect 

The effect strong narrative, either books, movies or television can have on the mood and attitude for some consumers. Akin to using music to psych up yourself before an occasion yet more subtle in its effect. Known to influence tone of speech, walk or general demeanor.
It was the tone of the piece, you know the narrative effect, that made him quiet for days. It was the most profound change I'd ever seen in him. It like really touched him deeply.

She started walking tall, like she was unstoppable, after watching Wonder Woman. Like she was imbued with the spirit of the film. It was definitely the narrative effect.
The Narrative Effect by Kovarchi October 25, 2018

Control the narrative 

They filed a police report first in order to control the narrative
Control the narrative by Ameilus December 22, 2022

.9.I Process Too Cinematically Under Duress So It's Best To Control The Narrative.9.

The Manufactured “Detroit Gang” Narrative

The online narrative claiming that WSDMGC73 is a “fake gang in Detroit with no ties to California 73rd street area appears to be an artificial storyline created by a single individual or a very small group operating multiple accounts. The pattern is obvious: all the posts pushing this claim reuse the same slang, sentence structure, accusations, and copy-pasted talking points, suggesting they originate from one source rather than independent voices. This fabricated Detroit connection has no verified basis in music communities, local reporting, or real-world geography—it exists only within this small cluster of online profiles attempting to discredit the collective. As a result, the “Detroit gang” narrative has become an example of how one person or a small group can manufacture confusion by recycling the same misinformation across different platforms. WSDMGC73 is Los Angeles California Base They are a rap collective whose name references a neighborhood associated with the 73 Gangster Crips
Bro The Manufactured “Detroit Gang” Narrative about WSDMGC73 online is all internet lore made by the same person or group.