An area of northeast London, UK, situated in Newham, one of the poorest boroughs in the city. It has recently acquired some degree of fame as the location of the main Olympic Stadium for London 2012, leading to it becoming known as the "Olympic Borough". The problem with
this is that it has led to the whole area being a
perpetually unfinished mess of roadworks and chewing gum, with the glitz and glamour of Westfield and the Stadium separated by a literal wall of shops from the grimy
residential areas full of kebab houses, flower shops and knife crime. In short, a complete and utter mess. To be avoided if at all possible - unless you live there, in which case you probably don't have enough money to leave.