Racial Capitalism 

When a company profits on the image of minorities on its website to fake diversity, while paying lip service to building a more diverse company in the long run.

Using photoshopped images or stock photos on its website to make a company look as if it embraces a multiracial workforce is nothing but racial capitalism in action to mislead potential employees, shareholders, and the public.

Racial Capitalism by MathPlus June 28, 2018

Racial Capitalism 

A form of capitalism in which parties capitalize on the idea of them being progressive or them favoring any person who is in a racial minority (in the region) or any woman.

This can be done through propaganda, advertisements, misleading or false data, or by hiring mostly racial minorities or women.

Many colleges are using racial capitalism.

Racial Capitalism by 🐖 🍴 July 2, 2018

racial capitalism 

A social and economic system of removing social and economic value using markers associated with race (e.g. such as dark skin or people of African descent) while attributing social and economic value using markers associated with race (e.g., white/light skin or people of European descent).

Example - Wealth is assigned to predominately white U.S. neighborhoods at higher rates than predominately Black, Hispanic, or Latinx neighborhoods. As more middle and upper class White families move into neighborhoods (gentrification) the property values increase but the reverse happens when Black families move into formally homogenized White neighborhoods.

See Cedric Robinson and Charles Mill's work around racial capitalism.

Racial capitalism has assigned value to Whiteness in that those of European descent are often given lower interest rates on loans than those who are not.

racial capitalism by EquityLLC February 9, 2022