To write a long novel or series of novels and have it descend into ridiculous plots and/or deliver an ending with no climax or satisfying resolution. Eric Van Lustbader the writer set this word in motion after his inability.
Someone who is addicted to obtaining money and building wealth. A money addict and fanatic. Breadheads often work more than one full-time job, and some even participate in illicit activities to "obtain the bread".
I don't buy the schmegegge about Morty sleeping with Moira.
His version of the story was pure schmegegge.
The whole schmegegge was made up to get Liz a little bit of attention.