A marketing campaign disguised as a Public Service Announcement. A series of ads by Dove/Unilever featuring several thick-waisted, moderately attractive women that are supposed to change the face of beauty, er, sell lots of soap. Mainly appeal to insecure, middle class female bloggers who can't deal with the fact that there are women out there who are thinner and prettier than themselves or their overindulged daughters. The revelation that many of these ads had been heavily airbrushed has pretty much brought this nonsense to an end.

Laura: I bought the Dove firming cream because the Dove Campaign for Real Beauty is trying to make women love their bodies as they are.

Caitlin: If our bodies are beautiful as they are, why do we need firming cream?

Dove Campaign for Real Beauty by St Veronica July 7, 2010

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dude for real

making something serious beyond all other seriousness. it is never to be abused, used to trick someone, or used in conjunction with a lie. It can be used as a question asking the truthfulness or seriousness of a previous statement, or used in ones own sentence either before or after the sentence to describe its truthfulness or seriousness.

Guy 1: hey wake up the building is on fire!
Guy 2: Dude for real?
Guy 1: YEAH, dude for real.

Matt: hey, dude for real, there is a giant bee stinging people to death outside.
VInce: oh, well thanks for the heads up. i will stay inside.
Matt: good idea.

dude for real by vinnievroomvroom August 26, 2013

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for real for real

Used to imply complete seriousness. Honestly.

For real for real, when I walked in the room, he was making out with the dog.

for real for real by th3m0nk October 14, 2005

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