Acronym for
Music For Horses. Posh, intelligent, arty
music for the posh over 30s, yuppies who think they're still hip by listening to them. That's all they'll listen to and know about in today's "trendy" market. Whereas the typical
music fan will listen to them also, but will have varied music tastes. They wouldn't even know who the Arctic Monkeys were....
e.g. Coldplay, Keane and more recently The Editors, and Dido who must be defunct by now?