Jackson August Burger Selfie
A “Jackson August Burger Selfie” refers to a picture that is seemingly mundane or low-effort, but unexpectedly triggers intense feelings of admiration, giddiness, and in some cases, “feral-ness.” The term is closely linked to the “female gaze”, finding unexpected action or depictions attractive or praise worthy.
The term was coined following an infamous Instagram post made by NYC multi-ethnic collective WHATMORE. The post featured an array of catering photos, ending with a picture of member Jackson August Siporin taking a selfie with a hamburger.
The picture went viral among the band’s fanbase, ultimately coining the phrase “Jackson August Burger Selfie” or in some communities “Shake Shack Jackson”.
The term was coined following an infamous Instagram post made by NYC multi-ethnic collective WHATMORE. The post featured an array of catering photos, ending with a picture of member Jackson August Siporin taking a selfie with a hamburger.
The picture went viral among the band’s fanbase, ultimately coining the phrase “Jackson August Burger Selfie” or in some communities “Shake Shack Jackson”.
“Wow, look at this pic of Sebastiano Paravizzini reversing into a parking spot, but his hand is behind the passenger seat headrest, he’s looking back while using his other hand to steer, and he’s palming the wheel as he swerves in… this is my “Jackson August Burger Selfie””.
Jackson August Burger Selfie by Cheddar Cheesecake September 11, 2026