A contradictory version of one's brand, purpose, company culture or message that causes the consumer to see the brand negatively. Loss of consumer credibility based on a company’s internal management style.
The ABC Company presents itself as having a great company culture but has a 43% turnover rate due to
A marketing goal and methodology which involves elevating hype over substance; of imparting great value to the name whether or not the thing so named is worth anything at all.
Coca-Cola and Pepsi are successfulexamples of branding, even though the value of soft drinks and preferring one over the other is debateable.
just as a man who is vibing can be couch-locked or stuck, one can also traveling through his mind at accelerated speeds. This is often to his discomfort, as usually once it reaches this plateau it becomes difficult to maintain control. The same man may also be, simultaneously, "wildin."
bro 1: "oh god, oh no. ahhhhh"
bro 2: "bro you need to slow down, you're going wayyy too fast."
bro 1: "I can'ttt. im blading, fam. im straight upzooming."