Someone not looking to influence others. Anti-fame and anti-attention seeking individual.
Does their own thing without any regard for how it might appear to the public.
n or v: an aspect of one person -a trait, belief, or opinion that leads others to find him or her unattractive, whether for romantic or friendly relationships.
Like an influencer, but with with an opposite relationship to their audience. I.e. their audience tells them what to do, and they'll do it even if it's a bad idea. If an unfluencer gives a recommendation you'd best avoid that thing like the plague. Also known as an e-clown