Love inflation

The phenomenon whereby a couple tell each other 'I love you' so frequently that after a few months the phrase loses all meaning.
Most commonly occurs in a problematic relationship where couples brush aside their troubles without really resolving them and just tell the other party how much they love them instead.

Mike: Janet! What have I told you about leaving the fucking TV remote on the sofa! You know it belongs on the coffee table!
Janet: I do love you though :)
*couple make up and hasten to forget TV remote argument*

... and so love inflation occurs.

by fluorescent December 14, 2009