A subset of the Streisand Effect (trying to hide information, resulting in greater awareness of the information), the Klein Effect is when an effort to bring down a peer's career only results in elevating them to greater success, usually damaging one's own reputation in the process.
Named after Ethan Klein, a content creator who frequently tries to get his perceived enemies kicked off their platforms, only for those enemies to gain a larger following and mainstream recognition for their work, while his viewership and reputation circles the drain.
Named after Ethan Klein, a content creator who frequently tries to get his perceived enemies kicked off their platforms, only for those enemies to gain a larger following and mainstream recognition for their work, while his viewership and reputation circles the drain.
Esteban tried to get Hank fired from his job with a bunch of unsubstantiated and exaggerated rumors, but because of The Klein Effect, Hank actually got way more popular and received many new opportunities from his job, and nobody wants to work with Esteban anymore.
by daraaja August 27, 2025
