The action performed by smart phone and tablet users when attempting to navigate a website which has no mobile version. First they "pinch" so the site fits on screen, then they "squint" because it's too small to see.
I had to do the Pinch and Squint when subscribing to Advertising Age magazine and it turns out that I actually ordered 10 years of OMFG (Official Meeting Facilities Guide).
by ZHoff May 25, 2012
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