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Phitaly is a urban word pronouced phi-taly its a ebonic for philly and italy.combined together I came up with the word phitaly meaning swag trendsetter setting trends with a philly swag and a mix of italy style which makes the clothing line boujure couture classic for its urban upscale style
Boujure Couture made in phitaly
by L Plaga ceo of boujure couture December 06, 2012
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