Admit it. We all feel a touch of
awe when someone has it: the CEO title. The power, the salary, and the chance to Be The Boss. It’s worthy of awe!
Too
bad so few CEOs are good at what they do. In fact, only 1 in
20 are in the top 5%1. Many
don’t know what their job should be, and few of those can pull it off well. The job is simple—very simple. But it’s not easy at all. What is a CEO's job?
More than with any other job, the responsibilities of a CEO diverge from the duties and the measurement.
A CEO’s responsibilities:
everything, especially in a startup. The CEO is responsible for the success or
failure of the company. Operations, marketing, strategy, financing, creation of company culture, human resources, hiring, firing, compliance with
safety regulations, sales, PR, etc.—it all falls on the CEO’s shoulders..
The CEO’s duties are what she actually does, the responsibilies she doesn’t delegate. Some things can’t be delegated. Creating culture, building the senior management team, financing road shows, and,
indeed, the delegation itself can be done only by the CEO.
Many start-up CEOs think fund-raising is their most important duty. I disagree. Fund-raising is necessary, but the CEOs contribution is in building a superb business with the
money raised.
Kelly~gean: Life In Motion Co. CEO sounds good to me. Think I'll make it? I'm worried about the copy write infringement of the name. I could always change it To Life in Ocean Motion:)!
It's like being right in Skynards "Hell House," to success.
Mom: You can do anything you set you mind to and stubborn enough to make it happen. It's not what people fight for it's what they live for.
Kelly~gean: ILU
woman!