A term used by businesses in an effort to motivate their employees. The term refers to making the business appear more valuable to potential customers than it really is. Traditional techniques include making lobbies look prettier and more modern, up-selling services, and telling customers what they need (to benefit the business).
Usually relegated to managerspeak (that elusive tongue used by the higher-ups in a company).
Synonyms: Tactical lying, business strategy, corporate plan
Big Boss: "We need to create value for our company."
Manager 1: "We are really creating value for our business by putting these flowers and pictures all over the lobby."
Manager 2: "We certainly are, but I think we need to create more value by installing a chocolate fountain in the boardroom."
Create this book 2 is a part two of the original book “create this book” made by Moriah Elizabeth.This book has 100 prompt/activity to offer and very time consuming.
12 step recovery jargon referring to someone new who talks about how great life is, now that they'resober. Usually meaning that the person is out of touch with reality.
The new guy seems pretty happy for a dude who has no job, no money and no family. He must be on a pink cloud.