When someone/a company creates a new brand identity and it is boring and blah (bland) - doesn't do anything for the brand and is pretty much worse than the brand was to begin with.
Customer 1: Did you notice the new logo for that computer store.
Customer 2: Yeah man, but it's boring. They didn't do anything to it. All they did was get themselves a new bland identity. They'll go under in a month.
Customer 2: Yeah man, but it's boring. They didn't do anything to it. All they did was get themselves a new bland identity. They'll go under in a month.
by DaveMK March 2, 2010
Get the Bland Identitymug. Anyone, (boy or girl) who is solely self defined by being a vegetarian - so much so that they cannot talk about anything else but what they cannot eat. Usually annoying to the rest of the group, the vegemite bland bitch will bring the pot luck party down hard and fast with pastey bean curd contributions. Avoidance is completely necessary in order to be able to talk about other things besides how horrible everyone else is to their bodies.
by DW's July 11, 2016
Get the Vegemite bland bitchmug. by Ivanieortiz July 19, 2017
Get the Bland dickmug.